April 23, 2020: Marketing, Promoting and Pricing Your Products During the Pandemic

For some companies, the COVID-19 pandemic has meant trying to cope with flying-off-the-shelf demand; for others, it has meant retail shutdowns, force majeure and trying to find creative new ways to keep sales afloat. For all of us, it has been a time of tremendous challenges. Join BakerHostetler partners Linda Goldstein, Randy Shaheen and Ann O’Brien on April 23 at 1:30 p.m. ET as they discuss several trending marketing, promotion and pricing issues. Get details and register today for this hour-long CLE program by clicking here.

April 24, 2020: A CCPA Q&A with the Tag Management Vendors

To help launch its new privacy law webinar series on April 24, the Interactive Advertising Bureau has invited BakerHostetler partner Alan Friel to facilitate “A CCPA Q&A with the Tag Management Vendors,” a discussion of California Consumer Privacy Act (CCPA)-related capabilities in tag management. How are vendors helping track verifiable consent, and what role, if any, should prior consent play in the U.S.? How are they helping companies integrate “do not sell” with tag management and sync across systems to prevent sales for those consumers who have opted out? Solution features, functionalities and advantages will be explored. To register, click here.